Mr. Jamshad Cholakkara
Founder, Chairman & Managing Trustee
Mr. Jamshad Cholakkara is the Founder, Chairman, and Managing Trustee of Sustainable Development Council (SDC), a charitable organization dedicated to advancing education, healthcare, environmental sustainability, and community empowerment. He is a visionary leader, entrepreneur, and social development advocate with extensive experience in business management, organizational leadership, and community welfare initiatives.
He is also the Founder and Managing Director (CEO) of Bright Approach Pvt Ltd, where he has been leading business operations, strategic planning, organizational development, and stakeholder engagement since 2015. Through his entrepreneurial journey, he has gained significant expertise in leadership, team management, business development, negotiation, communication, and problem-solving, which have contributed to the successful growth of the organization.
With a strong belief that sustainable development can only be achieved through collective effort and responsible leadership, Mr. Jamshad actively works to bridge the gap between economic progress and social responsibility. His ability to build partnerships, engage communities, and lead multidisciplinary teams has helped drive impactful initiatives that address critical social and environmental challenges.
As the Chairman of SDC, he provides strategic direction for programs focused on quality education, healthcare accessibility, youth empowerment, environmental conservation, livelihood development, and social justice. His leadership emphasizes transparency, innovation, accountability, and community participation to ensure long-term and sustainable impact.
Known for his excellent communication and interpersonal skills, Mr. Jamshad has successfully collaborated with government agencies, private organizations, educational institutions, and community groups to implement meaningful development programs. His capacity to understand community needs and develop practical solutions has made him a respected leader in both the business and social sectors.
Beyond his professional commitments, he is passionate about continuous learning, leadership development, and community service. He believes that education and knowledge are the foundation of social transformation and remains committed to creating opportunities that empower individuals and strengthen communities.
Under his leadership, Sustainable Development Council continues to work towards building a healthier, educated, environmentally responsible, and socially inclusive society, contributing to a sustainable future for generations to come.
Miss. Farisha VM
Treasurer of Sustainable Development Council (SDC)
Miss. Farisha VM is the Treasurer of Sustainable Development Council (SDC). She is a dedicated professional with strong expertise in financial management, operational efficiency, process optimization, and community service. Her disciplined approach and commitment to accountability have been instrumental in strengthening the systems and impact of both the organization and the company.
As the Treasurer of SDC, a charitable organization dedicated to advancing education, healthcare, environmental sustainability, and community empowerment, she oversees all financial planning, budgeting, and resource management. She ensures transparency, accuracy, and ethical utilization of funds across all programs and initiatives. Her meticulous record-keeping, compliance with regulatory requirements, and focus on maximizing community impact have built strong trust among donors, stakeholders, and beneficiaries.
She is also the Operations Manager of Bright Approach Pvt Ltd, where she has been leading day-to-day operations, workflow management, team coordination, and service delivery. Through her role, she has developed deep expertise in operations management, logistics, quality control, stakeholder coordination, and problem-solving. Her ability to streamline processes and maintain operational excellence has contributed significantly to the company’s consistent growth and service standards.
With a strong belief that well-managed systems are the foundation of sustainable development, Miss. Farisha works to bridge efficient administration with meaningful social impact. Her passion for social service drives her to support SDC’s mission by ensuring that every resource reaches the right people at the right time.
She actively collaborates with program teams, volunteers, and community groups to ensure smooth execution of initiatives focused on quality education, healthcare access, youth empowerment, environmental conservation, and livelihood development.
Known for her organizational discipline, analytical mindset, and collaborative leadership style, Miss. Farisha is respected for her ability to handle complex operations while staying rooted in the organization’s core values. She emphasizes transparency, accountability, efficiency, and community participation in every task she undertakes.
Beyond her professional responsibilities, she is passionate about continuous learning, leadership development, and service to society. She believes that strong systems and committed people together create lasting change. Miss. Farisha remains dedicated to building processes that empower communities, support transparency, and contribute to a more inclusive and socially responsible future.Under her contribution, Sustainable Development Council continues to operate with financial integrity and operational strength, working towards a healthier, educated, environmentally conscious, and socially empowered society for generations to come.
Shamna Jamshad
Joint Secretary, Sustainable Development Council (SDC)
Shamna Jamshad is a dynamic professional, social development advocate, and organizational leader who currently serves as the Joint Secretary of the Sustainable Development Council (SDC). She is committed to advancing sustainable development, community empowerment, social welfare, and inclusive growth through meaningful initiatives that create long-term positive impact within society.
With a strong passion for public service and community engagement, Shamna actively contributes to the formulation and implementation of programs focused on education, environmental sustainability, women’s empowerment, youth development, and social responsibility. Her dedication to fostering collaboration among stakeholders has helped strengthen community-driven efforts aimed at improving the quality of life for individuals and families.
Alongside her responsibilities at SDC, Shamna serves as the Deputy Director of Bright Approach Pvt. Ltd., where she plays an integral role in strategic planning, organizational development, project coordination, and operational management. Her professional expertise, leadership capabilities, and commitment to excellence have contributed significantly to the growth and success of the organization.
As a leader, Shamna believes in the importance of sustainable and inclusive development that balances economic progress with social responsibility. She advocates for initiatives that encourage innovation, capacity building, and equitable opportunities for all sections of society. Her ability to bridge professional management practices with community-oriented development efforts has made her a respected contributor in both the corporate and social sectors.
Shamna is also the wife of Jamshad Cholakkara, Chairman of the Trust, and has consistently supported and participated in various charitable, educational, and humanitarian initiatives aligned with the vision and mission of the organization. Her involvement reflects a deep commitment to serving communities and promoting positive social transformation.
Through her leadership roles, professional experience, and dedication to sustainable development, Shamna Jamshad continues to inspire and contribute towards building resilient communities, empowering individuals, and creating opportunities that lead to lasting social and economic progress. Her vision is centered on fostering a more sustainable, inclusive, and prosperous future for present and future generations.
Key Responsibilities* Joint Secretary, Sustainable Development Council (SDC)
* Deputy Director, Bright Approach Pvt. Ltd.
* Community Development & Social Welfare Initiatives
* Strategic Planning and Organizational Management
* Women & Youth Empowerment Programs
* Sustainable Development Advocacy
* Stakeholder Engagement and Partnership Building
* Project Coordination and Leadership Development“Dedicated to empowering communities, promoting sustainable development, and creating meaningful opportunities for positive societal change.
Rasheed Vattikunnummal
President, Sustainable Development Council (SDC)
Rasheed Vattikunnummal is a distinguished community leader, entrepreneur, and social activist who currently serves as the President of the Sustainable Development Council (SDC). With a strong commitment to sustainable development, social welfare, and community empowerment, he has dedicated his efforts to fostering positive change and creating opportunities that contribute to the overall progress of society.
A former expatriate with extensive international exposure, Rasheed has gained valuable experience and insights through his years of professional and business engagement abroad. His global perspective, combined with a deep understanding of local community needs, enables him to contribute effectively to development initiatives that promote inclusive growth and long-term sustainability.
As a successful businessman, Rasheed has demonstrated exceptional leadership, strategic vision, and management capabilities. His entrepreneurial journey reflects a commitment to innovation, integrity, and responsible business practices. Through his professional endeavors, he has contributed to economic growth while also emphasizing the importance of social responsibility and community development.
Beyond his business achievements, Rasheed is widely recognized for his active involvement in social and humanitarian activities. He has consistently supported and participated in initiatives aimed at improving the lives of individuals and families, particularly in the areas of education, youth development, social welfare, and community empowerment. His dedication to public service has earned him respect and recognition among various sections of society.
As President of the Sustainable Development Council, Rasheed provides strategic leadership and guidance in advancing the organization’s mission of promoting sustainable development, environmental responsibility, social inclusion, and community resilience. Under his leadership, SDC continues to strengthen partnerships, implement impactful programs, and advocate for sustainable solutions that address both present and future challenges.
Rasheed firmly believes that meaningful development can only be achieved through collective effort, innovation, and community participation. His vision is centered on building a more equitable, sustainable, and prosperous society where individuals are empowered to realize their full potential and contribute positively to their communities.
Through his leadership, business expertise, and unwavering commitment to social service, Rasheed Vattikunnummal continues to inspire and support initiatives that create lasting social impact and contribute to the sustainable advancement of society.⸻
Key Areas of Leadership* President, Sustainable Development Council (SDC)
* Community Development and Social Welfare
* Sustainable Development Advocacy
* Business Leadership and Entrepreneurship
* Youth Empowerment and Capacity Building
* Strategic Planning and Organizational Development
* Public Engagement and Community Relations
* Humanitarian and Charitable Initiatives“Committed to sustainable progress, community empowerment, and creating meaningful opportunities for future generations.”